Infographics are a great way to make your internal communications more captivating and exciting. Showing data in a visual way not only sparks curiosity but also helps with information retention. You can also simplify data or arrange it in a way that’s more consumable. Here are four scenarios to use infographics in your internal communications:
Data-based communications can quickly become complex and overwhelming. By selecting the most important information, separating it into sections, and making it visually interesting, you can elevate a group of graphs and numbers into a data exploration that delivers a clear message. Data-based infographics can be used for earnings reports, complex processes, and workflows.
Most internal communications tend to be text heavy, but most readers are visual learners. A simple graph or visual representation of data can turn a boring article into an exciting one. Relying on infographics for internal newsletters, announcements, or recognition communications can boost engagement and curiosity.
A simple timeline that replaces a bullet list for a process can bring a lot more visual interest to your communications. Project timelines, change management roadmaps, history-based articles, or onboarding schedules are a few examples of how to use time-based infographics to your internal comms.
Business points come down to metrics. You can ensure your readers take home the business impact of your content — whether it’s related to your earnings report, a new project or a safety report — by communicating your metrics with an infographic.
Using infographics in internal communications doesn’t just make them easier to read, it subtly communicates to employees that these messages are important. When they see that time and effort have been invested into these communications, they’ll think of them less as something they can ignore, and more as something they can look forward to.
Want to make your internal communications matter more to employees? Tribe can help.
